
The CPG Guys
CPG & FMCG eCommerce industry icon Sri Rajagopalan & consumer loyalty guru Peter V.S. Bond explore how brands and retailers understand and engage with consumers in-store, online and everywhere in between. http://cpgguys.com
Podcasting since 2020 • 461 episodes
The CPG Guys
Latest Episodes
Live from Chile at Walmart Connect's Accelerate Supplier Summit with PVSB
PVSB himself is the guest in this episode as the tables are turned and he is interviewed by Lucas Barros, Head of Walmart Connect Chile.This episode was recorded in December 2024 at the Walmart Chile Accelerate Suppliers Summit.Fi...
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Season 1
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Episode 461
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39:10

Retail Media Executive Education May 2025 with Cornell University's Dan Hooker
The CPG Guys are joined in this episode with Cornell University executive director for the food industry programming and faculty at the Johnson School of Management to discuss the first Executive Education programming on retail media offered Ma...
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Season 1
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Episode 460
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46:32

Brand Retail Media Spend Sentiments from CES LIVE with CVS Media Exchange’s Parbs Dhariwal and Andrew Lipsman
The CPGGUYS host Parbinder Dhariwal - VP of CVS Media Exchange and Andrew Lipsman from Media, Ads + Commerce for a LIVE fireside chat while at CES. This discussion is all about the latest retail media budget sentiment executed by Andrew and CPG...
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Season 1
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Episode 459
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39:56

The Annual FMI mid winter conference and its relevance to the food industry with Mark Baum - CCO at FMI
The CPGGUYS are joined in this episode by FMI CCO Mark Baum. FMI, the food industry association, provides leadership to retailers and wholesalers of food, beverage, and consumer products, along with their manufacturer/supplier trading partners,...
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Season 1
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Episode 458
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52:04

Retail Media Measurement Leadership with Albertsons Media Collective’s Liz Roche
The CPGGUYS are joined in this episode by Liz Roche, VP for media and measurement at Albertson's media collective. AMC was the amongst the first to work with IAB to establish metrics and measurement standards. Claire Wyatt is replaced by Liz, a...
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Season 1
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Episode 457
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42:51

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