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The CPG Guys

Peter V.S. Bond & Sri Rajagopalan

CPG eCommerce industry icon Sri Rajagopalan and consumer loyalty guru Peter V.S. Bond explore how brands and retailers engage with consumers in-store, online and everywhere in between. http://cpgguys.com Formerly known as “Consumer Engagement in an Omnichannel World”

Recent Episodes

Enabling Brand DTC Part 3 with GSK's Carolina FloresApril 17, 2021 Episode artwork Unified Commerce Insights with Stonehenge Tech Labs' Meagan Kinmonth BowmanApril 15, 2021 Episode artwork Taste Intelligence with Halla's Henry Michaelson & Spencer PriceApril 10, 2021 Episode artwork Winning Federal Government Work with Merzier Process Group's Darnley MerzierApril 08, 2021 Episode artwork Why We Buy with Author Paco UnderhillApril 03, 2021 Episode artwork Enabling Brand DTC Part 2 with Shoppable's Heather Marie UdoMarch 24, 2021 Episode artwork Neighborhood Discount Retailing with Big Lots! Erica FortuneMarch 22, 2021 Episode artwork Instacart for CMOs with Kiri Masters & Stefan JordevMarch 19, 2021 Episode artwork DTC Shipping & Fulfillment SaaS with ShipHero's Aaron RubinMarch 18, 2021 Episode artwork Winning at Target with J&J's Russ HeilbrunMarch 15, 2021 Episode artwork Digital Commerce Design with Astound Commerce's Michael KahnMarch 09, 2021 Episode artwork Enabling Brand DTC Part 1 with Shoppable's Holly BoniMarch 05, 2021 Episode artwork Unified Commerce with 5 New Digital's Michael ZakkourMarch 01, 2021 Episode artwork Rating Retail Media Platforms with EnsembleIQ's Cyndi LozaFebruary 26, 2021 Episode artwork eCommerce Market Research with eMarketer's Andrew LipsmanFebruary 25, 2021 Episode artwork Marketplace Advertising with Pacvue's Melissa BurdickFebruary 22, 2021 Episode artwork The Digital Flywheel with Flywheel Digital's Alex McCordFebruary 16, 2021 Episode artwork 20K Downloads Retrospective & Why We Built ThisFebruary 14, 2021 Episode artwork Outcome-Based Health with Upgraid's Justin KamineFebruary 11, 2021 Episode artwork The Power of Reviews - Part 2 with Crossmark’s Stephen G. KovenFebruary 10, 2021 Episode artwork The Power of Reviews - Part 1 with Crossmark’s Stephen G. KovenFebruary 08, 2021 Episode artwork eCommerce Acceleration with Ideoclick’s Andrea LeighFebruary 01, 2021 Episode artwork Fruit Forward Growth with That's it. fruit’s Lior LewensztainJanuary 28, 2021 Episode artwork eCommerce Channel Optimization with CommerceIQ's Guru HariharanJanuary 25, 2021 Episode artwork Pandemic Fashion with Tara WestJanuary 21, 2021 Episode artwork