The CPG Guys
CPG & FMCG eCommerce industry icon Sri Rajagopalan & consumer loyalty guru Peter V.S. Bond explore how brands and retailers understand and engage with consumers in-store, online and everywhere in between. http://cpgguys.com
Episodes
419 episodes since 2020
Omnichannel Mastery with Kettle & Fire's Niccolo Gloazzo
The CPGGUYS are joined in this episode by Niccolo Gloazzo from Kettle & Fire who represents one the fastest growing bone broths in the category. We met Niccolo at shoptalk Barcelona out in Spain and a casual conversation led to a podcast on...
September 17, 2024
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Season 1
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Episode 419
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39:57
Consumer Marketing Excellence with RR Donnelley's Courtney McCants
The CPGGUYS are joined in this episode by Courtney McCants, Director of digital product sales, emerging tech at RR Donnelley. She is driven by a passion for innovative solutions and emerging technologies, and spearheads RRD’s Emerging Tec...
September 14, 2024
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Season 1
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Episode 418
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48:08
Global Media Connect with Uber’s Paul Wright
The CPGGUYS are joined in this episode by Paul Wright, head of international at Uber advertising. This episode originated during Shoptalk Europe back in June at Barcelona. Needless to say, the last 4 years have seen a whirlwind change in retail...
September 12, 2024
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Season 1
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Episode 417
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36:43
Engaging and Personalized Shopper Journey Content with Yann Gautier from VML and Nicole France from Contentful
The CPGGUYS are joined in this episode by Yann Gautier from VML and Nicole France from Contentful. Today’s CPG landscape has accelerated a decade in the last 4 years since the beginning of the pandemic as far as omnichannel retail is concerned....
September 10, 2024
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Season 1
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Episode 416
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57:46
Inflation and Private Label with NielsenIQ's Steve Zurek
The CPGGUYS are joined in this episode by Steve Zurek, VP of thought leadership at NielsenIQ. Sri and Steve have a debate and dialogue on private label leadership, the current inflationary trends and the display pressure of the store environmen...
September 07, 2024
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Season 1
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Episode 415
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50:04
AI and Digital Creative with CreativeX CEO - Anastasia Leng
THE CPGGUYS are joined in this episode LIVE from the Cannes Lions international festival of creativity at the Amazon pod - by Anastasia Leng, CEO of CreativeX. It's a conversation centered around the immense power of AI and how digital creative...
September 05, 2024
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Season 1
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Episode 414
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20:07
Retail Media Today and Raising the Bar with IAB's Jeff Bustos
The CPGGUYS are joined in this episode by Jeff Bustos, VP Measurement addressability data to discuss retail media performance and standards. Jeff has spent a lifetime in media greatness and is the absolute authority to hold brands and retailer ...
September 03, 2024
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Season 1
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Episode 413
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36:38
The Big Shift with Flywheel's Patrick Miller
The CPG Guys are joined in this episode by Patrick Miller, co-founder of Flywheel, a division of Omnicom. Joining Peter to co-host the program is Flywheel's Jacqui Dynowski. Patrick discusses "The Big Shift" white paper which he co-wrote with K...
August 29, 2024
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Season 1
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Episode 412
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34:34
Daily Wellness with Mend Nutrition's Eziah Syed
The CPGGUYS talk to Eziah Syed, co-founder & CEO of Mend Nutrition. Mend's mission is 'We have come together to make a positive impact on human health by developing nature powered, science backed formulas customized for each stage of the he...
August 27, 2024
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Season 1
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Episode 411
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51:57
Connected Commerce with Omnicom Media Group’s Joanna O’Connell & Flywheel’s Xian Wang
The CPG Guys are joined in this episode by Joanna O’Connell, Chief Intelligence Officer at Omnicom Media Group & Xian Wang, VP of Retail Insights at Flywheel. Joining PVSB in the hosting seats is Jacqui Dynowski of Flywheel.Follow J...
August 24, 2024
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Season 1
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Episode 410
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53:55
Building an eCommerce Center of Excellence with Nestlé's Neel Arora
The CPG Guys are joined by Neel Arora, Global Head of eCommerce at Nestlé, the world's largest food & beverage consumer goods manufacturer. Joining PVSB in co-hosting this episode is FMCG Guys host Daniel Torres Dwyer.Follow Neel on...
August 22, 2024
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Season 1
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Episode 409
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35:43
Live From Cannes Lions with Mondelez's Meghan Johnson & 84.51's Cara Pratt
The CPGGUYS are joined in this episode shot LIVE from the KPM/84.51 Cabana at Cannes Lions international festival of creativity at Cannes, France.We are joined by Cara Pratt, SVP and head of Kroger precision marketing, and Meghan Johnson, h...
August 20, 2024
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Season 1
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Episode 408
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36:51
The Power of Independent Grocery Retailers with IGA’s Michael La Kier
The CPG Guys are joined in this episode by Michael La Kier, VP of Brand Development at Independent Grocers Association, Inc. (IGA), the largest affiliation of independent grocers in the U.S. and around the world, boasting 1,700 U.S. stores and ...
August 17, 2024
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Season 1
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Episode 407
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43:50
Brand Growth in the Digital Era With Kellanova’s Nicole Vinson
The CPG Guys are joined in this episode by Nicole Vinson, VP Global Digital, Media & Omni Shopper Experience at Kellanova. This episode was recorded at the Cannes Lions International Festival of Creativity. Ajay Sharma, VP of eCommerce &...
August 15, 2024
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Season 1
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Episode 406
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38:48
Leader’s Leap with Remarkable Retail’s Steve Dennis
The CPG Guys are joined in this episode by Steve Dennis, author of “Leaders Leap - Transforming Your company at the Speed of Disruption” and host of the Remarkable Retail Podcast.Follow Steve Dennis on LinkedIn at:
August 13, 2024
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Season 1
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Episode 405
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54:31
Affordable Grocery Delivery With Buncha’s Bharat Pulgam
The CPGGUYS are joined in this episode by Bharat Pulgam, co-founder & CEO of affordable last mile delivery service - Buncha. Buncha is a 'milk-man' type delivery service now operating in Colorado & Minnesota and fast expanding. For $3.4...
August 10, 2024
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Season 1
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Episode 404
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42:50
Growth Oriented Brand Marketing with Kimberly-Clark's Luke Kigel
The CPGGUYS are joined in this episode by Luke Kigel - VP of digital marketing & consumer experiences at Kimberly-Clark. Connect with Luke Kigel on Linkedin : https://www.linkedin.com...
August 08, 2024
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Season 1
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Episode 403
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43:59
Live at Cannes Lions with Amazon's Jeff Cohen
THE CPGGUYS are joined in this episode by Jeff Cohen, tech evangelist for Amazon ads. We did this LIVE from the Amazon port podcast studio at Cannes Lions international festival of creativity at Cannes, France.Find Jeff on Linkedin at :...
August 06, 2024
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Season 1
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Episode 402
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35:51
NielsenIQ Services for Emerging Brands with Kenny Juskowiak
The CPGGUYS are joined in this episode by Kenny Juskowiak, MD for emerging brands. Our discussion was recorded LIVE at NielsenIQ's annual c360 conference in May 2024. We discussed NielsenIQ's offerings and services for startup and emerging bran...
August 03, 2024
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Season 1
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Episode 401
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36:37
Live at Cannes Lions with Walmart's Seth Dallaire
In our 400th episode, the CPG Guys are joined by Seth Dallaire, Chief Revenue Officer at Walmart. The episode was recorded at the Cannes Lions International Festival of Creativity. This episode is sponsored by the 2024 DSN Issue Summit,...
July 30, 2024
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Season 1
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Episode 400
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1:02:32
The 411 on TikTok Shops with Flywheel's Deren Baker & Molly O'Bryen
The CPG Guys are joined in this episode by Deren Baker CEO of Flywheel Ventures and Molly O'Bryen Sr. Director, Head of TikTok Shops at Flywheel Ventures, part of the Flywheel Commerce Network.Follow Deren on LinkedIn at:
July 27, 2024
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Season 1
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Episode 399
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31:31
LIVE at Cannes Lions - AI & User Experiences with Amazon's Jay Richman
The CPG Guys are joined in this episode by Jay Richman, VP of product & technology for Amazon. This episode was recorded LIVE at Cannes, France during the Cannes Lions festival of creativity in June 2024. Customer obsession, experimenting w...
July 24, 2024
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Season 1
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Episode 398
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32:56
Self-Service Programmatic with Albertsons Media Collective's Evan Hovorka & LiveRamp's Lori Johnshoy
The CPG Guys are joined in this episode by Evan Hovorka, VP of Product & Innovation at Albertsons Media Collective & Lori Johnshoy, Head of Global Retail, Media Network & CPG Industry Strategy at LiveRamp, the data collaboration pla...
July 20, 2024
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Season 1
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Episode 397
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50:37
Building Brand Loyalty Through Retail Media with Walmart Connect's Ryan Mayward & Omnicom Commerce Group's Jacquelyn Baker
This episode was recorded at the Cannes Lions International Festival of Creativity with a live audience. The CPG Guys were joined by Ryan Mayward, SVP of Sales at Walmart Connect and Jacquelyn Baker, CEO of Omnicom Commerce Group, part of the F...
July 17, 2024
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Season 1
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Episode 396
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31:37
Coalition Retail Media with Giant Eagle's Joell Robinson & Bridg's Neil Murphy
The CPG Guys are joined in this episode by Joell Robinson, Senior Director for Retail Media Sales & Activation at Giant Eagle & Neil Murphy Chief Revenue Officer at Bridg, a division of Cardlytics.This episode is sponsored by Br...
July 13, 2024
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Season 1
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Episode 395
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33:02