The CPG Guys

Building Consumer Loyalty Through Mobile Platforms with Ibotta's Chris Jensen

October 14, 2023 Peter V.S. Bond, Sri Rajagopalan & Bryan Gildenberg Season 1 Episode 325
The CPG Guys
Building Consumer Loyalty Through Mobile Platforms with Ibotta's Chris Jensen
Show Notes

The CPG Guys are joined in this episode by Chris Jensen, CRO of mobile loyalty rewards program Ibotta., a free cash back rewards web and mobile app that gives you real cash for everyday purchases when you shop. Ibotta provides thousands of ways for consumers to earn cash on their purchases by partnering with more than 2,700 brands and retailers. Ibotta also powers rewards programs for top retailers and makes its offer content available on a number of leading websites and apps through the Ibotta Performance Network. 

This episode is sponsored by Ibotta.

Follow  Chris Jensen on LinkedIn at :
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Follow ibotta online at:

This episode was recorded live at Las Vegas during groceyshop while iBotta was giving a press conference with announcements.
Chris answers these topics : 

  1. Data asset created over time?
  2. Consumer insights
  3. The state of spend survey.
  4. Mobile loyalty

and, so much more.....!!!!!

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