The CPG Guys

Accelerating Omnichannel & eCommerce with Crossmark's Chris Moye

July 21, 2021 Peter V.S. Bond & Sri Rajagopalan Season 1 Episode 112
The CPG Guys
Accelerating Omnichannel & eCommerce with Crossmark's Chris Moye
Show Notes

The CPG Guys, Sri & PVSB, are joined in this episode by Chris Moye, CEO of Crossmark, a leading sales and marketing services agency that specializes in growing retail brands throughout nearly every category of the consumer goods industry. For more than 100 years, CROSSMARK has accelerated the world’s most powerful companies—ultimately driving sales and managing brand success. Our core services include Headquarter Sales, Retail Services, and Marketing Services. 

Follow Chris on LinkedIn at: https://www.linkedin.com/in/moyechris/
Follow Crossmark online at: http://www.crossmark.com/ 

Chris answers these questions:

1) Since CROSSMARK works with countless retailers and CPGs, from that view, what are your thoughts on the current grocery space?

2) You’ve started a real digital transformation at CROSSMARK.   Can you speak to that? Why was it successful?

3) Our understanding is that CROSSMARK’s vision centers around something you call Accelerator.  What is Accelerator?  What makes Accelerator different?  How do clients benefit?

4) What are the plans for eCommerce at CROSSMARK, and how does it tie to Accelerator?

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